After a call for expressions of interest (AMI), Euroméditerranée has chosen the consortium made up of Bouygues Immobilier (authorised representative) and Cirmad, to create a 14 hectare eco-district in Marseille. The consortium is proposing to deploy the Urbanera measure based on a cross-sectional approach to works (housing, shops, parking, offices, hotels, logistics) and uses (energy and network, urban services and mobility, water and waste).
The project, created in partnership with public and private stakeholders, the associations and the residents, but also thanks to the action of an eco-system of partners, including Ora ïto, Exterimmo, as well as the start-up Embix, will allow for the design and participatory and collaborative running of the district.
Equipped with numerous shops and offices, it will be a strong local economic development driver, all the while preserving the spirit of the places and maintaining the businesses which make up the district’s identity, like the Flea Market. This project will create local and sustainable jobs in the industries of the future, from craft to digital. It will allow for the propagation of a new educational model, based on an informal, communal and shared apprenticeship.
The eco-district will also offer energy saving and comfortable and progressive housing. It will be generous with public spaces for a Mediterranean population focused on the outside, also encouraging communal living. This real intergenerational Marseille village will offer new sporting and leisure facility concepts.
The first studies, which will be carried out in a coworking between Euroméditerranée, its partners, the French state, the City of Marseille, Marseille Provence Métropole, the Region, the Département and the winning team will begin at the start of 2016.
Designing and bringing the investment linked to the energy balance system of buildings gaining a profit from the variety of uses of the building.
Raising a part of the investment made on site, notably public interest facilities.